1. AWeber – Email marketing tool for new marketers. Easy drag + drop tool.
2. ActiveCampaign – Email marketing automation tool with outstanding customer service.
3. Converkit – Best email marketing tool for drip email campaigns.
4. Email Subject Line Tester – Create catchy and click-worthy email subject lines
5. MailChimp – Email marketing platform ideal for businesses just starting out.
6. Mailerlite – Alternative to Mailchimp with exciting features.
1. Google Keyword Planner - Official Google keyword research tool for Google Ads.
2. Ahrefs Keyword Explorer - Best keyword tool to find the projected volume and new keyword opportunities.
3. SpyFu - Tool for spying competitor organic and paid keywords.
4. WordStream – Simplified user-friendly tool for Google PPC.
5. Perfect Audience – Best tool for retargeting paid campaigns.
Social Media Management Tools π
1. Buffer – One of my favourite tool which offers a single dashboard for all social media accounts.
2. CoSchedule – Save your time by scheduling your social media posts in advance with this tool.
3. Social Message Optimizer – Tool that helps you to optimize your social media posts according to industry trends and practices.
4. Followerwonk – Amazing Twitter Analytics Tool by Moz.
5. Sprout Social – Data-oriented social media planning and publishing tool.
Social Media Monitoring Tools π
1. Mention – Helps with social media monitoring and social media competitor analysis.
2. Brand24 – Effective tools for social sentiment analysis and social monitoring.
SEO Tools π
1. Ahrefs – The best SEO tool with great features and worth the price. Helps to measure overall SEO and Content Marketing performance.
2. LSIGraph – One of the best tools for identifying latent semantic keywords.
3. SEMRush – Efficient tool for SEO and PPC analysis. Can be used for keyword research as well.
4. Screaming Frog – Must have technical SEO tool to check indexation of sites, meta description and etc.
Graphic Design Tools π️
1. Canva – Easy to use design tool with pre-designed templates
2. Piktochart – Awesome design tool for creating stunning infographics.
3. Infogram – Tool for developing engaging and data-oriented infographics.
Video Marketing Tools πΉ
1. Wistia - Easy to use video marketing tool that offers a variety of features that allows you to create stunning videos.
2. Wideo – Tools that help to create animated videos and presentations.
3. Slidely – Allows you to easily edit videos and photo collections.
Marketing Analytics Tools π
1. Kissmetrics – Marketing analytic tool that provides valuable and accurate data that can be easily incorporated into reports.
2. Funnel.io – Tool that automates data collection and reporting.
3. Google Analytics – Free website analytic tool that gets your data in one place.
4. TrackMaven – Powerful marketing analytics tool that makes it easy to connect and analyze marketing performance across every channel.
CRM Tools π¨
1. Hubspot CRM – Free CRM that help businesses to organize and nurture leads.
2. Zoho CRM – All-in-one CRM suite that focuses on customer engagement.
3. Agile – CRM tool that offers customer service solution, marketing automation and sales enablement.
Landing Page Tools π
1. Unbounce – Outstanding custom landing page builder
2. Instapage – landing page platform with hundreds of pre-designed landing page designs to maximize conversions.
3. Leadpages – Develop landing pages from scratch with page builder with various features and elements
CRO (Conversion Rate Optimization) Tools
1. Visual Website Optimizer (VWO) – Tool that helps with A/B testing and identifies what’s working and what’s not.
2. Hotjar – simple heatmap tool that helps in identifying site visits and visitor actions.
3. Optimizely – Digital experimentation and optimization tool to identify the best elements to include on landing pages.
